The Honey Harbour Association is a cottage owners’ association based in Honey Harbour, Ontario. We have been actively involved in helping the Honey Harbour Association grow its online presence, engage with its members and update its technology systems for the past three years, and we are continually rewarded as we see this work paying off in the form of increased site traffic, increased email list size, increased social media following and more engagement by members and its governing Board of Directors.
India (Stone) Longpre is currently serving as a Director on the Membership Committee for the HHA.
Here’s some of the work we’ve done for the HHA:
We handle all email marketing for the HHA, including member communications and general announcements. Using MailChimp and the organization’s customer relationship management system, Zoho, we create and manage the organization’s list segments and provide reporting on email campaign performance, helping to drive the organization’s e-newsletter strategy.
Each year, the organization publishes a printed brochure that is distributed to marinas, stores and other locations in and around Honey Harbour. Taking the existing website look and feel, we created a full colour tri-panel brochure that promotes membership with the organization and supports the organization’s omni-channel strategy by directing potential new members to the website.